High sea fishing and all to do with it, was the motor of developpment in this location. Nowadays, all this has changed as this kind of work is not profitable anymore and has been substituted by tourism.

Now, hotels and accommodation, leisure, commercial centres are the motor of economic development in this town for the last decades, however not to be omitted is the fact that the thriving production of sherry (Osborne) is well adding to the good economic situation.